Work Truck One

We Are Different!


What You Need To Know About Our Inventory System

Our inventory system is modular. You select which features to included. You only pay for those features.

Most individual dealers are paying between $99/month and $499/month.

Features can be included and excluded as needed.

What Makes Us Different

Each Dealer’s Inventory Is A Stand-Alone Inventory

The advantage of this approach is that it allows your to customize your inventory to meet your specific needs.  This offers you the ability to customize your inventory for your market and any industry  specialization you might offer.  Plus, by selecting only the features you need, you can minimize your monthly investment. As your business grows you can add features as needed.

Some Dealers Specialize in the Oil and Gas Industry.

Our Inventory Support Multiple Truck Types Per Vehicle

Every upfit vehicle has a primary truck type, but many can fit into more than one truck type. If your inventory does not offer multiple categories per vehicle, you are pigeonholing your vehicles. This means buyers may not be exposed to every vehicle in your inventory that might meet their needs. Plus you can create your own truck types.

The Pickup On The Left Might Be Included In The Following Categorizes:
  • Pickup Trucks
  • 3/4 Ton Pickups
  • Pickups for HD Towing (Yes, you can make up your own truck types)
Other Examples Of Vehicles That Should Be Included In Multiple Categories:
  • Dump Trucks can be included in Landscape Trucks
  • Flatbed Truck with stake pockets can be included in Stake Trucks
  • Contractor Trucks can be included in Service Trucks

Our Inventory Can Include More Than Work Trucks

Although designed specifically for work trucks, it is very flexible.  It can include equipment, upfit bodies, trailers, passenger vehicles, ….  

SRP In-Line Ads Gain Attention

Here are examples of ads that can appear on the Search Results Page of our demo site. The ad content is decided by the dealer.

Work Truck Landing Page

Our Work Truck Landing page option is designed to differentiate you from your competitors.

This has become considerably more important now since new work truck inventories have become much smaller.   Buyers are being forced to order their next work truck and setting yourself apart from your competition is going to be the difference in you getting that opportunity or not.

Our Inventory Can Maximize The Impact of Group Sites

For dealership groups with multiple work truck dealerships, our Multi-Site system is a very valuable tool.

Each work truck dealership will have their own inventory system dedicated to their work trucks. 

The Combined Inventory, shown on the left,  will show the owning dealership’s name, contact information and direct link to their website. 

 This combined inventory is a great feature that can maximize your work truck marketing investment.  It is even more important now that new work truck inventories are so small.

Our System Can Help You Gain Insight Into Your Market

Our Dealer Dashboard Option, will send you an email weekly that includes:

  1. Your Number of Visitors and Number of New Visitors for the past 7 days.  The Detail report offers custom date ranges.  This is a Google Analytics report. 
  2. Your Most Searched Truck Types for the last month.  This tallies the number of times visitors selected a truck type for their search.  The Detail report shows results for all truck types.  
  3. Your Most Popular and Least Popular Vehicles for the past month.  This report tallies the number of times each Vehicle’s Detail Page was viewed by visitors.   The Detail report shows the results for each vehicle in your inventory. 

Our Inventory Can Help Create Loyal Customers

Upfit work trucks are a repeat purchase item.  What a commercial buyer purchases today they will most likely purchase again in the future.  With a little effort, and our Client Purchase History Tracking (CPHT) tool, you can help ensure this future source of income.

There is no secret to creating a loyal customer, they just want to know they are more than just another sale to you.  

This can be accomplished by having occasional contact with them, but the contact needs to be both personal and relevant. What is more personal and relevant than knowing exactly what they purchased.  Or even what they might have purchased from a competitor.  

Our CPHT offers this and more. From anywhere that you have access to the Internet you can see exactly what the customer has purchased.  This can include the Vehicle’s Detail Page, Images, and any associated documents. You will probably know more about what they purchased then they do.  This information means the contact person can be almost anyone, not just the original salesperson.

We Aso Offer Custom Work Truck Websites Through A Strategic Partner

In today’s business world national and regional product marketing is commonplace. Work trucks are no exception. Therefore, many buyers will have only your website to evaluate your dealership. Does yours convey the right message, or is it costing you business? A professional website, created by Marketing Angle, will build your credibility with website visitors and it will convey the right message.

Marketing Angle specialize in creating websites that help small business compete with much larger competitors. This is one of the reasons we selected to partner with them. We have worked closely with them in creating a dedicated work truck website solution and in integrating our work truck inventory into that website solution. You will be very happy with the results.

About Work Truck One

Work Truck One is part of Advanced Integration Technologies (AIT).  AIT has been helping companies manage and control their warehouse inventories since 1994. In 2005, we brought our inventory knowledge and know how together to create a work truck inventory system for dealer’s websites.  

The inventory created is an excellent marketing tool for your work truck inventory. It is one of the most comprehensive marketing solutions for work trucks on the market today.

Most of our competitors stop there, but marketing is only part of the solution.  Inventory management is the other part. You will find that our extensive management reports provide helpful, insightful information about your inventory.  This information can help you make informed stocking decisions, so you have the right trucks at the right time.